Every Monday. One pricing move, one visibility tactic, one thing you can use this week. Written for contractors in the trades.
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Latest: Issue #001 — The 15-Minute Digital Fix
What's inside every issue
Website optimization, the 5 AM lie, and why your contact form is costing you jobs.
In this issue
There is a narrative floating around that if you are not up at 4 AM you are not serious. It is garbage. The most successful contractors I know wake up when the job site needs them. What they have is consistency in the hours that matter.
Most contractor websites are digital business cards untouched since 2022. The top 3 killers: no tap-to-call on mobile, no working contact form, generic photos. Time how long it takes to find your phone number on your site.
Add tap-to-call button (5 min), test contact form (3 min), reply to Google review (3 min), post before/after on Instagram (2 min).
Add Call Now to your mobile header. One line of code. Customers call instead of bouncing.
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